
Simple Truth™ Vanilla Whey Protein Powder
Finding a high-quality whey protein powder to support your health and fitness goals can feel overwhelming with the sea of options on the market. But one protein powder stands out for its commitment to simple, natural ingredients – Simple Truth Whey Protein Powder.
What Sets Simple Truth Whey Protein Apart?
Simple Truth whey protein comes from Kroger’s natural food brand focused on affordable prices for organic, non-GMO, and wholesome products. By cutting out the middleman and extra processing, Simple Truth keeps costs low without sacrificing nutrition.
But what really makes Simple Truth whey protein powder unique?
1. No Artificial Ingredients
Many protein powders contain artificial flavors, sweeteners, and preservatives. Not Simple Truth whey. It has no artificial colors, flavors, or sweeteners – just natural ingredients.
The vanilla flavor gets its sweetness from organic vanilla beans, not sucralose or Ace-K. And it skips chemical preservatives, using natural mixed tocopherols to help maintain freshness instead.
2. Just the Essentials
The ingredient list for Simple Truth whey checks all the boxes for protein powder purity. No corn syrup solids, gums, or anti-caking agents.
It contains just a few main ingredients: whey protein concentrate, natural flavors, sunflower lecithin, organic stevia leaf extract, and sea salt. Clean, recognizable, and free of anything extra.
3. Grass-Fed Protein
Whey protein concentrate forms the base of Simple Truth protein powder. And it comes from happy cows grazing on grass in sustainable family farms.
Grass-fed cows produce milk with higher levels of omega-3 fatty acids and conjugated linoleic acid (CLA) – a type of healthy fat. Their whey protein retains more nutrients than conventional whey from grain-fed cattle.
4. No Added Sugars
While organic stevia adds a hint of sweetness, Simple Truth whey contains no added sugars.
It gets just 1g of carbs per serving, all from protein, keeping it low carb friendly. And without added sugars, it won’t spike blood sugar levels.
5. Organic & Non-GMO
All ingredients in Simple Truth whey, including flavors and sweeteners, are certified USDA Organic. The whey concentrate comes from cows not treated with synthetic growth hormones or routine antibiotics.
The protein powder is also Non-GMO Project Verified, meaning it has been tested to confirm the absence of genetically modified ingredients. You can feel good about what goes into your body.
6. Third Party Tested
Each batch of Simple Truth whey undergoes independent third party testing to verify purity and label claims. All testing reports are available for review on their website, showing their commitment to quality and transparency.
What Can You Expect from Simple Truth Whey?
Now that you know what sets Simple Truth whey protein apart, let’s look at some key details of this stellar protein powder:
- 20g protein per 28g serving, including all 9 essential amino acids needed for muscle synthesis and recovery.
- Just 1g net carbs and only 90 calories per serving.
- Available in delicious natural vanilla and chocolate flavors.
- Gluten-free, soy-free, and kosher. Safe for those with allergies or dietary needs.
- Contains probiotics for digestive and immune support.
- NSF Certified for Sport, meaning it’s been tested for purity and safety.
- Comes from a facility that processes no dairy, soy, gluten, egg or peanut products.
- Retains native immunoglobulins and lactoferrin from grass-fed whey.
- Uses sunflower lecithin, not soy lecithin.
Let’s explore some common questions on using this whey protein powder.
Frequently Asked Questions
Where can I buy Simple Truth Whey Protein Powder?
Simple Truth whey is available exclusively at Kroger stores across the USA. You’ll find it in the natural foods section or vitamins aisle. It comes in a 2 lb tub for around $25-30.
Sign up for Kroger’s loyalty card to get regular discounts and sale prices. You can also order online and use in-store pickup or home delivery.
What flavors does it come in?
Currently Simple Truth whey comes in two naturally flavored options:
- Vanilla – sweetened with organic vanilla bean and stevia
- Chocolate – made with organic cocoa and hints of natural vanilla
The rich chocolate flavor mixed with almond milk makes an indulgent protein shake!
Is it suitable for lactose intolerance?
Simple Truth whey protein isolate is lactose-free, making it easier to digest for those with lactose intolerance.
It contains less than 1g of lactose per serving. Always consult your doctor if concerned about lactose intolerance.
How does it mix and taste?
Thanks to sunflower lecithin, Simple Truth whey mixes easily into shakes with just a spoon or shaker bottle – no blender required.
The mild flavors blend smoothly into liquids like almond milk, coconut water, and coffee. Customize shakes to your tastes by adding fresh or frozen fruit, greens, nut butters, and more.
Can it be used for baking too?
Definitely! Simple Truth whey works great in protein muffins, energy bites, pancakes, and other baked goods.
For every 1 scoop of powder, substitute 1/4 cup of flour in recipes. Be mindful that added protein can impact the texture of baked goods.
How long does an unopened tub last?
Properly stored in a cool, dry place, unopened tubs will stay fresh for 18-24 months.
Once opened, use within 60 days and make sure to reseal the tub tightly after each use.
Does it need to be refrigerated after opening?
Refrigeration is not required but can help extend freshness, especially in hot and humid environments.
Is it certified gluten-free?
Yes, Simple Truth whey protein has been tested and verified by the Gluten-Free Certification Organization (GFCO). It contains less than 10ppm of gluten from cross-contact.
Can it be used while pregnant or nursing?
Always check with your doctor before using any supplements during pregnancy or breastfeeding. High quality whey protein is generally considered safe by most health professionals.
How does the price compare to other proteins?
Simple Truth whey offers exceptional value given its clean ingredients and third party testing. The $25-$30 price tag makes it very affordable compared to similar grass-fed or organic proteins.
Experience the Simple Truth Whey Difference
Clean sourcing. Natural flavors. Third party purity testing. Simple Truth sets a high standard for affordable organic whey protein.
Whether you’re looking to build lean muscle, fuel workouts, or add protein to recipes, Simple Truth has you covered. Skip the artificial and try this real-ingredient protein powder today.
Your fitness goals deserve quality nutrition without breaking the bank. With Simple Truth whey, you get premium grass-fed protein at a price that works.
Head to your local Kroger store or shop online and stock up on this stellar protein powder now. Get ready to fuel your active lifestyle with the clean, delicious protein you deserve. Your body will thank you!